A Strategic Plan is a multi-year planning document which focuses on the entire organization and not just one specific program or component. Although there are many ways to write a strategic plan, I learned how to write a strategic plan including these key components:
STEP Analysis (An analysis of all the external factors that effect the organization.)
- Socio-cultural factors
- Technological factors
- Economic Forces
- Political/Legal Forces
Porters Five Forces (Also describing the external forces that effect the organization).
- Industry
- Suppliers
- Competitors
- Buyers
- Substitutes
- Rivalry
SWOT Analysis (An analysis of all the internal factors within an organization).
- Key Strengths
- Key Weaknesses
- Opportunities
- Threats
- Overall Strategic Plan Goal
- Fundraising Strategy
- Results Desired in Fundraising
- Management Strategy
- Results Desired in Management
- Human Resources Strategy
- Results Desired in Human Resources
- Program Strategy
- Results Desired in Program
Implications and Costs
Evaluation Methods
Conclusion